Truly Grass Fed unveils updated packaging for premium dairy products

Really Grass Fed is a premium model of dairy merchandise sustainably produced from the inexperienced fields of the US Eireabout revamping the packaging of Pure Creamy Butter and Pure Cheese Traces.

New butter packaging options an emerald inexperienced and deep purple shade with elevated supply of the advantages and options of Really Grass Fed. Packaging focuses on key product attributes together with noting that Really Grass Fed cows spend 250 days in pasture on lush fields in Eire. Really Grass Fed merchandise carry to market the eagerness of Irish farmers with prime quality dairy substances.

Apart from being Non-GMO Mission Verified, Really Grass Fed merchandise are freed from all rBST development hormones and antibiotics, and are Licensed A Greener World. Really Grass Fed farms sometimes have one cow per two acres of land, and their farmers share deep bonds with their herds. As a farmer-owned cooperative, sustainability, regenerative farming practices, and animal welfare are at all times prime priorities.

He mentioned, “We’re happy with our new packaging and imagine the completely different shade scheme will assist present a degree of distinction for customers when making purchases in shops.” Jacqueline Crabb, Director of Advertising for Really Grass Fed. “We sought to create a design to distinguish our merchandise from a really comparable design method, the place most manufacturers usually characteristic shades of blue and yellow, and we wished to honor our Irish heritage, whereas speaking our distinct factors of distinction and our story of sustainability.”

The packaging replace is the model’s first since 2019, and the model has performed intensive client analysis and testing to make sure constructive suggestions on the adjustments. In a quantitative take a look at, 69 % of goal customers most popular the brand new packaging.

“Along with customers reacting positively to our new packaging, our main retailers have supplied lots of constructive suggestions as properly, notably in relation to how our merchandise now visually stand out from different merchandise on the cabinets, and so they can simply converse to our highest high quality proof rating,” he mentioned. Connor O’Donovancommon supervisor at Really Grass Fed.